Social Media Marketing Sites as Databases
The other day I was giving a seminar on Social Media Marketing. We went through three different sites, Twitter, LinkedIn and Facebook as a part of the presentation. In the middle of the LinkedIn presentation, one participant got completely confused and needed to come up for air. Why? The Internet is one vast database. Each […]
Making Money in Tough Times: Five Tips to Stay Ahead
Is your business growing? Why not? If historical trends hold true, we should be coming out of the recession soon. Wouldn’t you rather come out poised to grow instead of scrambling to keep up? There are lots of things you can do to make money and grow, even when a recession might tempt you to […]
Social Media Marketing Explodes
Whew! I actually have been so busy I haven’t posted on my blog in awhile. But I have been busy with social media. Have you been keeping up? It’s no surprise if you haven’t. Social Media has literally exploded. Twitter grew by 131% in March. Yes, in the month of March. Not January through March […]
5 People I Follow on Twitter and Why
PublicityHound (twitter.com/PublicityHound) Joan Stewart is the queen of getting publicity and has developed quite a following. For any business looking to get more and better publicity, Joan provides a lot of free and low cost tips. On Twitter she mostly stays on task -focusing on Publicity, with just enough personal info to make life interesting […]
10 Key Social Media Tools for Small Business
Social Media Marketing, promoting your business through internet social media, is a good idea for any business. One of the questions I’m asked most often is “How much time does it take?” and the companion complaint I hear is “I don’t have time for that.” My response to that is, what business is doing so […]
Are you Linked In online?
LinkedIn is one of the largest business networking sites out there. Based on the premise that if I have 10 connections (people I know and network with) and each of those has 10 connections, I’m only one relationship away from 100 people. If you have 100 connections and they have 100 connections each, well, you […]
Social Media Buzz
So you’re trying to grow your business and you keep hearing about Social Media and how you ought to be using it. But how? And how much time will it take? And what kind of results will you get? Like most things in life, you get out of it what you put into it. But […]
3 Internet Marketing Research Tips
Frequently we have startup businesses ask us to design their web site. After we ask them a series of carefully designed questions about their target market and goals, they often ask us to hold off while they do some more market research. But market research is expensive and time consuming, right? Wrong. Here are three […]
Finding Nuggets on The Web
No, this is not about the Denver Nuggets (though they’re looking good this year). One of the nicest things about following blogs and social media is the way in which you can find useful nuggets of information. Starting out my year I have been catching up on some tweets (not using Twitter yet? – you […]
Pay Per Click vs. Organic Search
If you are contemplating boosting traffic to your web site and therefore sales in your business, the first question you need to ask yourself is whether you should use organic search or pay per click. First let’s define the terms. Pay Per Click (PPC) is an advertising campaign where you pay the search engine (such […]