Financial Advice and Social Media
One of the services we offer is Social Media Marketing Consulting. We’ve been speaking with a variety of financial advisors and insurance brokers. Most of them want to utilize social media marketing but they can’t. Like one (who probably has to remain anonymous or I’ll have to have a three paragraph disclaimer) told me just […]
Be Findable! The Small Business Guide To Location Social Media
EduCyber Presents Growing Your Business on the Internet Series: Thursday, May 27, 2010 “Be Findable! The Small Business Guide To Location Social Media” Pay online to reserve your spot >> Where are you? That’s not a metaphysical question. Are you and your business findable? Are you being found? Way back in 2007 Google told us […]
Internet Marketing Through Web Site Design
Lots of folks start their web design with a logo and maybe some colors. Then they add some copy that seems appropriate and figure out how to navigate through the site and they’re done with the design. After they’ve finished, they’re ready for Internet marketing – maybe they’ll add a search engine optimization campaign or […]
Why Internet Marketing Works
While I’ve never been much of a numbers guy, I’m amazed about how easy Internet Marketing is because absolutely everything can be measured. So your goal is to figure out what to measure and then measure it. And the beauty of it is that small changes can reap LARGE effects. Let’s say that you have […]
Starting at the Top
To be successful in Internet Marketing or in any endeavor, it is important to think big and to face down the fear of failure. I’ve been thinking a lot about this lately. Hopefully this little story will make sense. My family plays pitch. We not only play it, we’re very very good at it. The […]
Plan for Internet Marketing
Internet Marketing, like any kind of marketing, needs to fit into the bigger picture of what you are trying to accomplish. There are three questions you need to ask yourself with any kind of Internet Marketing Campaign: How does this campaign fit into our overall marketing goals? How will we measure success? What step(s) do […]
Finding the Right Web Design Firm
There are lots of places on the Internet you can go to get a web site designed for less than $100. You get what you pay for however. There are also web sites that will help you with Search Engine Optimization for only $25 or some such nonsense. Again you get what you pay for […]
Twitter Done Right
Twitter isn’t all fun and games. There’s some serious business happening among the tweets about Tiger and Charlie and what your accountant had for lunch. Business people want to know, “How can I use Twitter to build a following and promote my business?” Twitter Done Right! is EduCyber’s January seminar that will teach you how […]
Why Bother With Twitter?
I’m often asked why anyone in business would want to spend time tweeting. That question often comes from the very same people who spend lots of time in meetings and events with local business associations, chambers of commerce and other opportunities to meet new people or make connections with existing contacts. Hmm . . . […]
Evaluating your Social Media Campaign
Question 10 of 10 Essential Questions for Your Social Media Marketing Campaign is “How do I evaluate the results?” If you planned properly this is an easy question. At the outset you should have set a measurable goal and set a time period. So now all you have to do is, when you hit the […]
