Radical Refresh
Is your brand / web site / logo old? Afraid it is getting boring? Sometimes it can be a good thing to radically refresh who you are so a new crop of customers can find you. Take your favorite old comic book characters, for example. DC Comics has radically refreshed their lineup of comics, not […]
Test Your Way to Success
Are you doing any testing on your web site? You ought to be. The testing, in fact, can be outside of your side whether through email marketing, social media or a variety of other options. I subscribe to Which Test Won (www.whichtestwon.com) and I learn something new each week. This week I was sure I […]
Top Five Mistakes in Web Design
With the explosion of the web – from new sites to new friends / pages on Facebook to new followers on Twitter and new connections on LinkedIn, there are distractions and sites screaming out for our attention all over the place. So how does a professional website design agency do it right? Well here are […]
Click
Sometimes that is all it takes. Click and all the pieces fall into place. In our case that is usually what happens. We intentionally go after those “Click!” moments as that is when we know that we’ll be working with a new customer / partner. Click happens when your internet marketing goals converge perfectly with […]
Measuring Up
What do you measure on your web site? Do you measure the number of hits? The number of unique visitors? The number of visits from search engines? All of those might be useful to you. The key is to take in the big picture. It would be a shame to be ranked number 1 in […]
3 Reasons to Invest in your Web Presence in a Down Economy
What’s happening in your financial world? If you’re like most folks, you’re not sure whether we’re headed up or down or what is around the next corner. In uncertain times it can be difficult to see a way forward and spending money is the last thing many business owners want to do. Yet here I […]
Are You Paying Attention?
Everybody is so busy. We have to – or at least we feel like we have to – multi-task throughout the day. But does it really work? This morning I realized that my fruit shake wasn’t going to keep me going until lunch time so while I was out and about I swung through McDonald’s […]
