Mixing Personal and Business in Social Media
Question 8 from 10 Essential Question for your Social Media Marketing Campaign: “How personal does the SOCIAL part need to be?” is one of those “It depends” kind of questions. While delivering a seminar on Facebook not long ago, one of the attendees remarked “But what if I don’t want to connect with people from […]
Tools to Improve Your Social Media Marketing
Question 7 from 10 Essential Questions for your Social Media Marketing Campaign: ” What tools are available to make my time in SMM more efficient?” can be answered in different ways. There are tools and then there are tools. Every day there are thousands (yes thousands) of blog entries and tweets about all the wonderful […]
Finding a Niche for Your Social Media Marketing
What niche social networking sites might be useful for my goals? Question 6 from 10 Essential Questions for Your Social Media Marketing Campaign brings some interesting insights that you might not have contemplated. Everyone knows about the big sites: Facebook Twitter LinkedIn Youtube MySpace But what about the little sites (or even not so little […]
Developing a Tactical Approach to Social Media Marketing
What tactics will help me accomplish my goals? The 5th Question in our 10 Essential Questions for Your Social Media Marketing Campaign sounds pretty straightforward. Because it is. And yet how many of us dive in without thinking of how we want to get where we’re going? Let’s say your goal is to drive more […]
EduCyber Presents on Twitter at Golden Chamber
Brian DeLaet of EduCyber will be presenting on “Twitter: is it Right for Business?” at Good Morning Golden for the Golden Chamber of Commerce on Tuesday, September 1 at 7 AM (yes, in the morning) Brian DeLaet, founder and CEO of EduCyber, Inc. will be addressing Twitter in the business context and speak to many […]
Leveraging Your Physical Network in Social Media Marketing
How can I leverage my physical network to help in Social Media Marketing? The 4th Question in our 10 Essential Questions for Your Social Media Marketing Campaign is a bit counter-intuitive in that we leave the cyber world for a bit. In your business or in your life you know people. Whether you’ve thought of […]
Social Media Marketing: How Much Time Does it Take?
The third question in our 10 Essential Questions to Answer for Your Social Media Marketing Campaign series is “How much time am I able or willing to spend on marketing?” The best answer I can give to that question is to use the swim teacher / coach analogy. “Coach, how long is it going to […]
Setting Goals for Social Media Marketing
Question 1 from 10 Essential Questions to Answer for Your Social Media Marketing Campaign: What are my goals (What do I expect to get out of this)? Often when talking to people about Social Media Marketing, I’m asked “how much time does it take?” To which I reply “What do you want to do?” It’s […]
10 Essential Questions for Your Social Media Marketing Campaign
Everybody is all abuzz about Social Media Marketing Campaigns whether it’s Facebook, Twitter, LinkedIn or some niche site that fits their needs. But we keep getting the same questions from customers and we basically turn the questions back around to ask them. Here are the questions that you should think through for your needs as […]
Twitter Success Story?
We resell the hosting services of a company called HostGator. We have used them for a couple of years and generally have found them to be quite good. We also talk about how to use Twitter for reputation management and customer satisfaction. So it was no surprise that I was following @hostgator on Twitter. We […]
